In 2011, Dripping Springs ISD applied for and received trademarks from the State of Texas for the team nickname ("Dripping Springs Tigers") and the Tiger Paw logo that is used for Dripping Springs High School and athletics.

Concurrently, the district implemented a licensing program. This program benefits the wholesalers and vendors that manufacture or carry Dripping Springs Tiger merchandise because they are officially designated as licensed dealers for merchandise using trademarks. The program also positions the district to oversee and assure the integrity of the marks through proper usage, while providing a financial benefit to the school district through royalty fees.

Although a licensing agreement is required for use of all trademarks, a royalty is not required on merchandise being supplied directly to Dripping Springs ISD; a Dripping Springs ISD school; an officially recognized DSISD Parent Teacher Association, parent organization or booster club; or a school-sponsored student organization.

The licensing program is managed by the DSISD Communications Office (512.858.3082).